GM's Solar-Powered Mobile Tour Lets the Sunshine in - Event Marketer

GM's Solar-Powered Mobile Tour Lets the Sunshine in - Event Marketer

GM’s Solar-Powered Mobile Tour Lets the Sunshine in

Brand: GENERAL MOTORS
Agency: PERFORMANCE MARKETING GROUP
Awards: EX AWARDS — BEST GREEN EVENT/TRADE SHOW CAMPAIGN
Year: 2010
For its Meet Saturn summer tour, General Motors created three environmentally friendly displays inside Airstream Basecamp trailers powered entirely by solar panels and pulled by Saturn Outlook vehicles.…
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