General Motors Deploys a Test Track off the Vegas Strip - Event Marketer

General Motors Deploys a Test Track off the Vegas Strip

DB_GeneralMotors_2007 Ex
Brand: GENERAL MOTORS
Agency: EVENT SOLUTIONS INTERNATIONAL GM R*WORKS
Awards: EX AWARDS — BEST SINGLE-MARKET EVENT (CONSUMER)
Year: 2007
General Motors took its Auto Show in Motion ride-and-drive tour to the next level with The Drive, an 11-acre public test track situated in a formerly run-down parking lot just off the Las Vegas Strip.…
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