Dos Equis Builds Buzz with Quirky Circus Show - Event Marketer

Dos Equis Builds Buzz with Quirky Circus Show

DB_Silver_Dos Equis_2009 Ex
Brand: DOS EQUIS
Agency: MIRRORBALL
Awards: EX AWARDS — BEST PROPRIETARY PROPERTY (CONSUMER)
Year: 2009
Dos Equis’ Most Interesting Show in the World was designed to bring the brand’s “interesting” platform to life for 20-something men who like to think of themselves as interesting, too. From October…
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