Dockers Hosts Nationwide Style Sessions for Women - Event Marketer

Dockers Hosts Nationwide Style Sessions for Women

DB_Dockers_2008 Ex
Brand: DOCKERS LEVI'S
Agency: GROW MARKETING
Awards: EX AWARDS — BEST MULTI-MARKET EVENT (CONSUMER)
Year: 2008
When 20-something women think of Dockers, they probably aren’t visualizing a quintessential feminine clothing line, so the brand launched a nationwide series of style sessions to change its perception…
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