Coke Boosts Beverage Portfolio With Sensorial Sampling - Event Marketer

Coke Boosts Beverage Portfolio With Sensorial Sampling - Event Marketer

Coke Boosts Beverage Portfolio With Sensorial Sampling

DB_Gold_Coke - Dasani_2009 Ex
Brand: COCA-COLA
Agency: CPC INTERSECT
Awards: EX AWARDS — BEST MULTI-MARKET EVENT (CONSUMER)
Year: 2009
To create brand awareness for its Still Beverage Portfolio, the Coca-Cola Company kicked off a multiple beverage sampling campaign throughout the country. The products: Full Throttle Energy Drink, Nestea,…
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