Bud Light Erects a Patio Made for Social Sharing
Inside the San Francisco 49ers new home at Levi’s Stadium, Bud Light erected a patio that amplifies the fan experience without taking away from the game. Built for social sharing, the patio features a digital wall collage of 10 screens displaying social media feeds. At the heart of the space, the Party Pit offers exclusive views of the field, a bar and a stage where local bands and djs perform. Local graffiti art adds a finishing touch to the patio’s urban design.