Activision|Blizzard Present as Unified Brand at E3 - Event Marketer

Activision|Blizzard Present as Unified Brand at E3

DB_Gold_Activision 2_2014 Ex
Brand: ACTIVISION|BLIZZARD
Agency: NCOMPASS INTERNATIONAL
Awards: EX AWARDS — BEST TRADE SHOW EXHIBIT
Year: 2014
For the first time at E3, Activision|Blizzard presented as a unified brand to reinforce itself as a true entertainment leader. The objective was to develop one brand experience and marquee billing of four…
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