US Cellular Archives - Event Marketer

US Cellular Archives - Event Marketer

October 23, 2015

U.S. Cellular Campaign Boosts School Sports Programs

U.S. Cellular needed to repair some ill will that had been caused during a difficult migration to a new billing system (leaving many current customers temporarily without service and occasional random invoicing issues). To position the brand as a part of the fabric of the local community in eleven tier-two markets, it created a localized...

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