Trane Archives - Event Marketer

Trane Archives - Event Marketer

August 26, 2016

Trane Mobile Tour Draws Consumers and Dealers Alike

HVAC brand Trane wanted to kill two birds with one stone through its Comfort Experience Tour by creating a mobile environment that appealed to both consumers and dealers. The unit had to be engaging enough to draw customers while simultaneously providing educational opportunities for local distributors. The solution came in the form of a 53-foot-long,...

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