Timberland Archives - Event Marketer
Timberland Tour Integrates Activism and Advertising
A new line of urban boots and Timberland’s well-known community service focus were both put into action during the company’s Community Builder’s Tour. The CBT buzz vehicle made multiple stops per day in inner-city neighborhoods in Atlanta, Baltimore, Los Angeles, New York City and Philadelphia, looking to enlist volunteers to help rejuvenate parks, playgrounds and...