SeaChange International Archives - Event Marketer

SeaChange International Archives - Event Marketer

November 20, 2015

SeaChange Drives a Cost-Effective Trade Show Tour

On-demand television provider SeaChange managed to squeeze every possible breath of energy out of its second mobile tour, effectively leveraging the truck at every darn customer touchpoint there is. The Digital Television Tour visited customers in the broadcast industry and made stops at industry events. The rig also served as a cost-effective way to increase...

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