Jive Software Archives - Event Marketer

October 21, 2015

JiveWorld Keynote Features a Human-Powered Engine

Collaboration in business is key. We hear it all the time. But how do you create a physical representation of the concept to drive its message home? JiveWorld2014 keynote speaker Adam Sadowsky had the answer: A colossal Rube Goldberg machine. In an effort to transform its new tagline “Work Better Together” into a live experience,...

October 19, 2015

Gaming App Engages Tech Savvy JiveWorld Attendees

To generate excitement and engagement among its tech-savvy and social media-heavy attendees, Jive Software at its JiveWorld13 annual customer conference decided on an event app that was useful and efficient, but also leveraged gamification to energize attendees. The solution: JiveWorld13 Game Series. This in-app experience tied to Twitter encouraged attendees to earn badges for completing...