Fila Archives - Event Marketer

Fila Archives - Event Marketer

November 20, 2015

Fila Brings London to the Big Easy for Voodoo Fest

Dennis Publishing’s Stuff took Fila from the pages of its magazine into the streets of the Big Easy with a customized London-style double-decker parked smack dab in the middle of the Voodoo Music Experience. The goal: Get the bands—including The Roots, 50 Cent, George Clinton, Cypress Hill, and The White Stripes—to hang in the bus, then...

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