CNN Archives - Event Marketer

CNN Archives - Event Marketer

July 13, 2017

CNN Fuels Political Participation With a Mobile Tour

Amid the political whirlwind that was the 2016 presidential election, CNN aimed to get more Americans involved by making the process more social. To give more voters a chance to have their voice heard, the network teamed up with Facebook to launch a mobile political tour built for social media-fueled content creation aboard a converted...

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December 28, 2016

Campaign Camper Encourages Voters to Speak up

CNN and Facebook’s Campaign Camper, an Airstream trailer in which participants captured and shared their feelings through video on a 26-city tour, offered both style and high-tech functionality. A gullwing door on the exterior drove attention from afar. Inside, a lifestyle lounge equipped with a custom u-shaped couch accommodated CNN news anchors who broadcasted live...

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