Event Technology Awards Archives - Event Marketer

Event Technology Awards Archives - Event Marketer

December 16, 2015

Sandvik Displays Products in an Interactive Tool Box

Leveraging its presence at the International Manufacturing Technology Show, engineering group Sandvik aimed to showcase the new tools and unique solutions it developed for modern business, while offering a sneak peek at what the future of the industry might look like. Through its hands-on activation, the brand was able to highlight select tools from its...

read more

December 16, 2015

High-Tech Air Force Lab Highlights Military Careers

These days, United States Air Force (USAF) recruitment is no walk in the park. Less than two percent of America’s youth are both interested in serving in the military, and meet the moral, physical and academic standards of the Air Force. In an effort to combat this challenge, the USAF developed the Air Force Performance...

read more

December 16, 2015

Amex RFID Bands Capture Personalized Content for Tennis Fans

American Express has been a sponsor of the US Open Tennis Tournament since 1994, and with a 20,000 square-foot event footprint, the brand is hard to miss. But with great power comes great responsibility. If Amex was going to maintain its reputation as a top dog at the event, it needed to know which engagements...

read more

December 16, 2015

Astellas Meeting App Provides an Audit Trail of Engagement

Communication is the name of the game when it comes to navigating large healthcare congresses. With that in mind, Astellas Pharmaceuticals set out to create an internal communication platform to improve meeting management and event delivery. With the lofty goal of unveiling an app that would be operational in less than two months for Astellas’...

read more

December 16, 2015

Chaco Footwear’s Shoe App Draws Up 2D Custom Previews

Music festivalgoers are bound to rock out, socialize and snap photos, but they’re not likely to spend precious festival time trying on a pair of shoes. To jump this hurdle, Chaco Footwear set out on a 12-week, cross-country road trip dubbed “Fit For Adventure.” The campaign offered an augmented reality footwear experience that enabled consumers...

read more

© 2017 Access Intelligence, LLC – All Rights Reserved. |