Best use of modular Archives - Event Marketer

Best use of modular Archives - Event Marketer

December 2, 2015

Physio Control Rebrands Marketing Messages at Expo

Physio Control wanted to re-brand its marketing communication messages at the EMS World Expo by immersing attendees into actual hospital or emergency situations, helping them to understand how the brand’s devices can help save lives. Zones had the look and feel of real medical situations and were equipped with Physio Control devices and interactive screens...

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December 2, 2015

National Oilwell Varco Activates a Gallery Experience

National Oilwell Varco turned its brand and products into “objets d’art” with a gallery experience that gave attendees at OTC, the largest oil show in the world, a respite from the trade show floor. Each gallery offered a different thematic focus. In one, video screens mounted on stark white walls featured schematics and other branded...

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December 2, 2015

Bell Box Activation Engages Canadian Festival-Goers

Bell Canada deployed the Bell Box over a 10-day period at three major festivals in Canada: the Francofolies French Music Festival in Montreal, the Quebec City Summer Festival and the Toronto International Film Festival. The goal: to be a fully engaged part of the festival communities at which Bell Canada served as major or lead...

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