Best trade show environment (50?x50? and up) Archives - Page 2 of 2 - Event Marketer

Sub-Zero Display Evokes Food Theme at EuroCucina

With nearly 100 products beautifully imbedded throughout, Sub-Zero’s exhibit at the annual international kitchen design show EuroCucina in Milan felt more like a high-end restaurant than a product showcase. The modernist white structure was punctuated with plate glass windows and set at an unexpected angle to the booth’s parameters. Luxurious materials like marble and Zebrawood...

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Siemens Exhibit Makes Architectural Statement at RSNA

As one of the biggest exhibitors at the annual Radiological Society of North America (RSNA) show, Siemens had two important design challenges: First, to transform nearly 23,000 square feet of exhibit space into a series of targeted experiences that conveyed the brand’s equal competence in high-end imaging and cost-conscious imaging equipment. Second, to find a...

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