Best Single Technology Interactive Archives - Event Marketer

Best Single Technology Interactive Archives - Event Marketer

March 8, 2016

21st Century Fox Executes a Synchronized VR Demo

This VR presentation immersed 125 21st Century Fox senior executives in the largest synchronized VR demo ever attempted. Wearing Samsung headsets loaded with Oculus VR software, the execs viewed content created by filmmaker and VR evangelist Chris Milk that demonstrated VR’s artistic possibilities and a short film on the Syrian crisis with Nobel Peace Prize...

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March 8, 2016

Google Projection Highlights YouTube 360 Features

The YouTube 360 Theater leveraged its prime spot in the Sandbox demo area of Google’s Zeitgeist conference to re-create the viewing experience of a YouTube 360 video. The large-scale installation showcased video footage using a 360-degree projection that immersed attendees as they entered the space. Attendees also could experience 360 content in the YouTube app...

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March 8, 2016

Amex Unleashes Sharapova in VR Tennis Experience

Few tennis fans ever get the opportunity to battle it out on court against Russian superstar Maria Sharapova, but that’s exactly what the virtual reality activation at the U.S. Open American Express Fan Experience served up. With the help of Sharapova herself, the experience brought this vision to life and, in true American Express fashion,...

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