rachelkirkpatrickandsandraoloughlin, Author at Event Marketer

Author archive for rachelkirkpatrickandsandraoloughlin

April 18, 2013

How to Select the Right Brand Ambassador for the Job

Event staffers today come in every stripe and skill set and it’s up to you to pick the right one for the job. Do you need them to tweet, post and Instagram from the fair, festival or trade show floor? And if so, how big should their personal social networks be? Do they need to...

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