Steinlager Drives Trial Through Bar Promos B-to-C Events Posted on January 28, 2010 by aiwpadmin To promote its title sponsorship of this month’s USA Sevens North America’s largest rugby tournament New Zealand’s Steinlager beer launched the Crack One Open campaign an effort that… LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Why Bonnaroo’s Signage Appeals to Millennials Pella Puts New York City on Mute with a ‘Noisy’ Demo of its Windows and Doors Lysol Launches Foaming Soap with Spa Experience Anatomy of a Bodega: Altos Tequila Events Celebrate the Spirit of La Familia