EM All Access: Best of EventTech with Caterpillar’s Archie Lyons Video Gallery Posted on February 25, 2015 by Event Marketer In this episode of EM All Access, Caterpillar Creative Director Archie Lyons talks about how—and why—his brand is amplifying its product demos through unconventional viral videos. LOGIN Please contact [email protected] if you are unable to login. Forgot Password? Related Articles Photo Tour: Inside OGX’s Love-Themed Drive-Thru Car Wash How Legacy West Retail Center is Delivering Instagrammable Moments Amid Social Distancing Orders EMS 2024 Preview: Events are Everything Dating App Bumble Hooks New Yorkers With ‘The Great Catch’ Food Truck Experience