CLIF Bar’s Analog Approach Makes Dwell Time Soar at the Pitchfork Music Festival

CLIF Bar’s Analog Approach Makes Dwell Time Soar at the Pitchfork Music Festival

Attendees flocked to CLIF Bar’s cassette tape installation in droves.[/caption]
Retaining consumers’ attention these days is challenging to say the least, but CLIF Bar managed to keep Pitchfork…

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Kait Shea
Posted by Kait Shea

Kait joined EM in 2015 and today enjoys her role as senior editor, digital content. When she’s not in reporter mode, rocking mermaid pants at Comic-Con or running laps at MWC Barcelona, you can find her at home listening to music.
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