VIRIDESCENCE

+ Core Competencies

Core 1: Buzz-word-of-mouth programs
Core 2: Influencer marketing
Core 3: P.R. events

WE SAY: The first-ever event agency 100-percent focusing on green experiential marketing campaigns is based inside the first-ever green event agency headquarters. A member of the family-owned TideSmart Global holding network, Viridescence helps non-green clients create green events and green clients create greener events. Strategy comes from a core agency team that stays updated by an Eco Advisory Committee comprised of architects, experts, offi cials, foodies and farmers-so clients know they are always on the bleeding edge of green.

Clients Include: 
Lindt, Olympus, Lowe's
Phone: 
207-828-4700
RFP Contact: 
Steve Woods, 207-828-4700, woodss@tidesmart.com
Opened: 
2010
Revenue Split: 
100% B-to-C

Website: viridescence.com


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+ Event Marketer Gallery

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Challenge Accepted

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The massive Coca-Cola experience at the 2010 Winter Olympics begins with a tour of memorabilia and Olympic history, then features an HD movie about the Games.

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Mandatory data collection in a live experience can make some brands seem like telemarketers. But do it just right and consumers will flock to your footprint.

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