A-SQUARED GROUP
+ Core Competencies
Core 1: Buzz-word-of-mouth programs
Core 2: Mobile marketing
Core 3: Pop-up stores
WE SAY: A great agency to kick off this year's It List. One of the earliest users of influencer marketing, A Squared was creating buzz before anybody even called it buzz. The game-changing Nintendo mom house parties, the Gap jeans get-togethers and the longtime pop-up stores for Method laid the groundwork for many of the next 99 agencies you are about to get to know better. Great creative shop, solid work on the ground-and it's always been tethered to social media.
Website: asquaredgroup.com
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