PGW EXPERIENCE

+ Core Competencies

Core 1: Sampling
Core 2: Sponsorship activation
Core 3: Buzz-word-of-mouth programs

WE SAY: There's a certain method to ceo Russ Jones' madness, and we are doing shots of it. We already give PGW mad props for the early AMP Energy work that took wide-scale influencer marketing and crashed it together with strategic sampling, crowdsourcing and online user-generated content. Follow-up work for Paramount Pictures, RayBan, and Pepsi X Factor was sick sick sickkkkk. Then we saw the launch of Trident's Layers gum, which created a new currency accepted by New York cabbies: gum. HAHAHAHAHHAHAHA... you crazy, papi.

Clients Include: 
PepsiCo, Kraft/Trident, Luxottica/Ray-Ban/Persol, Relativity Media/Rogue Pictures, Paramount Pictures
Phone: 
310-664-7005
RFP Contact: 
Russ Jones, 310-664-1095, russ@pgwexperience.com
Opened: 
1998
Revenue Split: 
80% B-to-C, 20% B-to-B

Website: pgwexperience.com


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