NEXT MARKETING

+ Core Competencies

Core 1: Automotive ride and drives
Core 2: Mobile marketing
Core 3: Sponsorship activation

WE SAY: Has always been driven to succeed. With more than one million annual consumer engagements on behalf of GM, Ford and Continental Tire, Next understands the complex automotive buying process. In 2010 alone, it introduced more than 38,000 consumers over 313 event days across 14 states to 25 car models via test drives at state fairs, lifestyle locations, trade shows and sports venues. Its proprietary golf clinics for Principal scored a hole-in-one with financial advisors.

Clients Include: 
Continental Tire, Panasonic, HP, Principal Financial Group, metroPCS
Phone: 
770-225-2200
RFP Contact: 
Henry Rischitelli, 770-225-2200, henry.rischitelli@nextmarketing.com
Opened: 
1993
Revenue Split: 
75% B-to-C, 25% B-to-B

Website: nextmarketing.com


+ EM Industry Search

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+ Event Marketer Gallery

Auto Brands Go Old School for Car Show Activations

Auto Brands Go Old School for Car Show Activations

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MINI Cooper Straps a Car to a Rocket to Launch New Vehicle

MINI Cooper Straps a Car to a Rocket to Launch New Vehicle

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Challenge Accepted

CiscoLive! proves that technology can streamline some of the industry’s biggest logistical and strategic challenges

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Dial for Men Gets Fans Dirty… and Clean

Dial for Men Gets Fans Dirty… and Clean

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Coke's Olympic Pavilion

The massive Coca-Cola experience at the 2010 Winter Olympics begins with a tour of memorabilia and Olympic history, then features an HD movie about the Games.

Winter Olympics: Panasonic in 3D

Inside Panasonic’s 3D Winter Olympics Experience

Data Collection That’s Not a Drag

Mandatory data collection in a live experience can make some brands seem like telemarketers. But do it just right and consumers will flock to your footprint.

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