
WE SAY: Is going gangbusters, adding staff in all departments, with the largest growth in digital and creative services. And it has gone worldwide, working with partner agencies to launch a global social, digital and experiential presence for Perrier. Local brand teams customize the programs. Its Dos Equis Feast of the Brave fueled massive social media and p.r. buzz; Harley-Davidson Motorcycle Boot Camps also are revving up Facebook.
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Auto Brands Go Old School for Car Show Activations
MINI Cooper Straps a Car to a Rocket to Launch New Vehicle
CiscoLive! proves that technology can streamline some of the industry’s biggest logistical and strategic challenges
The massive Coca-Cola experience at the 2010 Winter Olympics begins with a tour of memorabilia and Olympic history, then features an HD movie about the Games.
Inside Panasonic’s 3D Winter Olympics Experience
Mandatory data collection in a live experience can make some brands seem like telemarketers. But do it just right and consumers will flock to your footprint.
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