
WE SAY: Inspira kicked off 2011 with an upbeat sampling program for McDonald's that had more than 41,000 consumers gettin' their Snack Wraps on. For new client Ghirardelli, the shop distributed one million chocolate squares. And the agency itself has grown 300 percent since 2009. (An in-house ROI team builds customized tools to track all the action.) What's with the goal-busting numbers? The open tab on Trivia Tuesdays probably helps, but we bet they're pretty sharp even without the free beers.
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