G2
WE SAY: Still relatively new but winning its fair share and making a name for itself pretty damn quickly, thanks to a strengthened senior leadership and direct access to some of the Grey sister shops providing ad-quality digital services, creative and so on. Showing real chops for combining strategy and the street, from the 10-market cooking tour for Aetna that promoted a healthy lifestyle to the relaunch of Southwest Airlines' Rapid Rewards program with a national Yahtzee game.
Website: g2.com
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