CPC INTERSECT
WE SAY: Well-known for the Coke work but not enough for the Turner, Campbell Soup and NCAA accounts (recent work for Chamilia jewelers pumped ROI by 195 percent, sales by 76 percent and nailed a shiny Ex Award). Launched its own competitor to House Party dubbed MyParty, and clients are already leveraging with online and in-home branded events. Also perfected an outdoor projection offering called LiveFacade, which is gaining ground.
Website: cpcintersect.com
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Mandatory data collection in a live experience can make some brands seem like telemarketers. But do it just right and consumers will flock to your footprint.
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