Worldstage Archives - Event Marketer

August 24, 2016

Intel Turns Keynote into Tech-Fueled Extravaganza

Intel transformed its opening keynote at CES 2016 into an extension of its highly immersive exhibit experience on the show floor. With an emphasis on changing industry perceptions of the company from a PC powerhouse to one that is reimagining consumer experiences across sports, fashion, music, robotics, health and the maker movement, the keynote, with...

October 26, 2015

CES Attendees Help Intel Build an Interactive Ecosystem

With the theme “Connect to Life,” Intel’s booth at CES 2012 in Las Vegas featured a giant ecosystem of animated creatures whose interactions reflected the digital world in which Intel operates. But here’s the cool thing: this wondrous visual metaphor was created by the attendees themselves. The experience began at input stations where cameras scanned...