New Creatures Archives - Event Marketer

New Creatures Archives - Event Marketer

August 23, 2016

GE’s BBQ Research Center Simplifies Brand Initiatives

Industrial Internet. Neuroscience. Super Materials. They’re among initiatives GE is undertaking at its Global Research Facilities to improve machinery, health care and products. How do you explain such important but complex topics in a more “digestible” manner to tech influencers and media at SXSW? With Texas BBQ, baby. GE’s BBQ Research Center mixed good eats,...

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