Mixed Marketing Archives - Event Marketer

Mixed Marketing Archives - Event Marketer

November 23, 2015

Yahoo! Wins Black Friday with a Snow Globe Exhibit

Looking to draw attention to its online comparison shopping, Yahoo! went for some high-traffic offline exposure on the busiest shopping day of the year. On the day after Thanksgiving, the brand set up a 20-foot tall see-through bubble in the middle of Times Square, billing the structure as the World’s Largest Snow Globe. Visitors could...

read more

SIGN UP FOR UPDATES!

Fill out the fields below to receive the latest news and special announcements from Event Marketer.

© 2017 Access Intelligence, LLC – All Rights Reserved. |