FreemanXP Archives - Event Marketer

March 1, 2016

Microsoft Doubles the Fun with Two Event Entrances

The Commons expo area at Microsoft’s 2015 Worldwide Partner Conference featured two “front” doors: one leading into the space from the main concourse of the Orange County Convention Center and one feeding in from the keynote. Each entrance created a thoughtfully branded threshold into and out of The Commons’ core. Colorful hanging elements in blue,...

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