Flavor Group Archives - Event Marketer

October 7, 2015

Hitachi Targets Two Demos with Facebook Concerts

W When Hitachi Global Storage Technologies was launching its G-Technology brand in the U.S. and Europe, the brand wanted to make Facebook growth a significant source of attention and awareness while launching the product line to two consumer groups—creative professionals and tech enthusiasts. To accomplish that, the brand created Tight Space, a series of live...

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