Audience Entertainment Archives - Event Marketer

Audience Entertainment Archives - Event Marketer

October 7, 2015

SXSW Puts Bodies in Motion with Gesture-Based Tech

What better way to kick off the inaugural SXSW Gaming Awards in Austin, Texas, than with an interactive game that had the audience at Dell Hall in the Long Center swinging their arms left and right as they directed a Pac-Man-like character through a maze on a large screen onstage—and having a great deal of...

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