Arc Worldwide Archives - Event Marketer

Arc Worldwide Archives - Event Marketer

December 14, 2015

Norton Leads Media Through the Mind of a Criminal

For the launch of its Norton Internet Security 2010 and Norton AntiVirus 2010 products, the brand needed to bring the reality of cybercrime to the forefront and present its new software as the leading solutions to online threats. To do so, it brought key media professionals from technology, lifestyle and national news publications and blogs...

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