Absolute Production Services Archives - Event Marketer

Absolute Production Services Archives - Event Marketer

December 28, 2015

Burger King Puts Families First with BK FamFests

What better way to connect with consumers than to treat them like family? And that’s just what Burger King did via BK FamFest, a six-city festival that traveled to public parks in top African-American markets with a free day of family-reunion style fun including entertainment, local djs, family-friendly activities and BK product sampling. At the...

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